Case Studies
- This Product Provides a Lift
- Easing Fears of Bioterrorism
- Launching a Health Brand
- Vectrix Rides Across the Country
- Communicating Value Across the Insurance Industry
- Turning "Likes" Into Reservations
- Building buzz for lisa b.
- Kimball Covers Insurance Clients
- Engaging & Sharable “Socialized” Healthcare Tips
- Hair-Raisingly Successful PR
Building buzz for lisa b.
It is hard not to love lisa b. But even with the small fashion line’s soft socks, stylish boots and authentic espadrilles, fashionistas still needed a little convincing to take notice. Kimball Communications, working with long-time partner DFA, Inc., has helped lisa b. build buzz and brand recognition with a combination of concerted Facebook engagement and targeted pitches to traditional media. 
